International
Spy Museum

Create a three-part ad campaign for a museum that spans print, digital,
and outdoor.

Adobe Illustrator, Adobe Photoshop, and Crumpled Paper

The International Spy Museum is a non-profit organization that documents the detailed history and trade of espionage agents across the globe. This museum has the largest collection of international espionage artifacts on display for all visitors to see. The International Spy Museum also provides educational resources such as lectures and virtual field trips, that dive deeper into the world of espionage. My idea to rebrand the advertising was to incorporate the game “I Spy,” and utilize it throughout the campaign, even in the logo. The purpose of this project was to rebrand the advertising for this non-profit organization.